regiment presents Non Plus Ultra, a 6-day club residency within the new Studio Building at the Royal College of Art (RCA).

In 'a nod to the College's prestigious history' and in line with its visual identity, Non Plus Ultra's custom-made neon sign uses the original Calvert, which is also the RCA's wayfinding font. The club's posters and wristbands are designed with a combination of the College's Calvert, Benton and Knockout typefaces.

The project weaves all the elements that are central to the artist's practice (sonic, durational, collaborative, participatory, performative) and it evolves on various planes at various times.

Non Plus Ultra literally occupies the inner core of the newly built Studio Building, from which the low frequency sound emerges. As for the site, the sound is an ad-hoc sonic scape made with the building designed by Herzog & De Meuron.

'Non plus ultra' (/ˌnɒn plʌs ˈʌltrə/) means 'nothing further beyond'. Since Renaissance times it is believed that the post-classical Latin motto was the inscription placed by Hercules on his Pillars (modern day Straits of Gibraltar) at the so-called 'edges of the known world'. To warn off sailors and explorers to venture 'no further', these words acted as symbols to reinforce the imperial episteme of dominion and control over material and knowledge production. It is commonly in use across several European languages to mean 'the best', the ultimate, the highest point'.

regiment places an exclusive site-specific club within the brick-and-mortar of another exclusive club. Do not miss Non Plus Ultra, ranked World's No1 Club!

Photo credits: Jeremy Chen, JungEun Yang

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